Real Change: Clare

A series of inspiring interview films to attract new membership across the country.

The TUC needed to inform and inspire young people in employment to join a union.

Subjects not used to talking to camera can often prove shy or uneasy. Specialist interviewing skills enabled all the subjects to relax and to talk honestly about the benefits of union membership.

Craig Hawkins Online Learning Officer, TUC

“The final films were highly professional, visually impressive, but even more importantly informative and highly engaging.”

The films carried TUC’s new branding, and were beautifully lit in a studio. Extensive research ensured the right contributors were sourced to help inspire the next generation of union members through powerful films.

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